Introduction

"IF YOU CREATE A HIGHWAY
SOMETHING HAS TO HAPPEN"

Nam June Paik

SCROLL DOWN

Introduction

"IF YOU CREATE A HIGHWAY
SOMETHING HAS TO HAPPEN"

Nam June Paik

INTRODUCTION

The digital platforms that are part of our lives are virtual
representations of the type of vital interactions we look for, on a daily
basis, offline. They satisfy the needs we feel in our everyday lives and
it’s for this reason we seek them out, their effects don’t stop when we
move away from a laptop or put our phones in our pockets.

LEARN MORE

Performance

“It was my missus sleeping this morning.
I took a picture of her so I sent her a
caption saying ‘good mornin’ beautiful’”

Performance

“It was my missus sleeping this morning.
I took a picture of her so I sent her a
caption saying ‘good mornin’ beautiful’”

PERFORMANCE

As part of an evolving interpretation of the project, performance
poet Ross Sutherland created a short film that layered parts of the
research with his own unique observations.

Film

VIEW FILM

WE ASKED 100 PEOPLE
ON THE STREETS OF LONDON
WHAT WAS THE LAST

all-films

Contribution

CONTRIBUTION

Visitors to the exhibition were invited to share their
thoughts / observations / conclusions with us, either via Twitter
using #createahighway, or by writing on our studio chalk board.

Subscribe

If you would like to contribute your own conclusions relating
to If You Create A Highway, please use the form here.

Name

Email *

Comment

Twitter

"We use our phones as the lens to life.
Your world is now in 2d. That's why
design is important. It forces people
back into experience."

ferf

"The digital world is somewhat like
gambling - I can quickly become
addicted and lose time on it. Hours of
my life disappear."

ferf

"It saddens me that parents don't talk to
their children anymore. Just hand them a
phone to play with"

ferf

"It's nice to hear such a private
thing made personal"

ferf
" What was the last thing you did
with your phone? Have a think.
Are you connected?"

tert

"Incredible films on peoples phone usage.
The last song is gold. "

tert

"Took part in a cool art project around
people and their phones."

tert

"Thanks for sharing -
truly bang on."

tert
"People were asked to share
their last txts/search/pics -
realised I wouldn't want to share mine"

tert

"Ross Sutherland on point with words
of surrealism - If You Create a Highway
Something Has To Happen. "

tert

"Really enjoying four23’s Create a Highway project.
Great stuff encapsulating the spirit of
Clerkenwell Design Week."

tert

"Interactive exhibition Create a Highway by four23,
a must see for Clerkenwell Design Week "

tert
"The mobile phone seems to be
our second voice, showing another way
we can express ourselves."

tert

"Come join in and create a highway
at Clerkenwell design week with four23. "

tert

"Thanks for showing me around
Create a Highway, four23. My Twitter usage has
increased 200% in 2 hours."

tert

"A composed collection of personal
digital insights forms
four23’s exhibition for CDW."

tert
"Very excited about today’s launch
of Create a Highway"

tert

"Create A Highway shows you just how close
you are to your own technology"

tert

"The beautiful stories of our personal
lives told through our digital devices. "

tert

"Expect a warm welcome from Harriet the host
and guide at create a highway. "

tert
"Ever thought about what the last text
you sent or photo you took says about you?"

tert

"I had no idea technology
could seem so personal"

tert

"Loved the poem ‘Your love, your touch.’
Get down to Clerkenwell Design Week
if you’re in London. "

tert

SERIES

A FOUR23 EXHIBITION SERIES

The four23 exhibition series explores
the roles of communication and technology
in an increasingly connected world.